firstrand.co.za Overview
Alexa Rank
429,701
Daily Pageviews per Visitor
1.7
Daily Time on Site
1:28
Bounce Rate
46.3%
Search Traffic
53.3%
Total Sites Linking In
114
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
firstrand |
15.54% |
|
firstrand johannesburg gauteng |
9.8% |
|
firstrand bank |
7.17% |
|
first rand bank |
5.39% |
|
firstrand za |
5% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 71,903 | |
| 4,070,937 | |
| 662,174 | |
| - | |
| - |
Social Engagement
| Websites | Total Articles | Engagement |
|---|---|---|
| 187 | 10 | |
| 106 | 43 | |
| 30 | 4 | |
| 7 | 3 |
| Topic | Total Articles | Engagement |
|---|---|---|
|
javascript |
0 | 0 |
|
reasonable accommodation |
0 | 0 |
|
winning team |
0 | 0 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
rmb |
24 | 47 |
|
fnb kenya |
19 | 8 |
|
resource finance |
18 | 9 |
|
rmb logo |
15 | 10 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
first national bank |
52 | 56 |
|
rmb |
50 | 47 |
|
cib |
59 | 48 |
|
fnb south africa |
22 | 23 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
firstrand job site |
24 | 12 |
|
firstrend website |
9 | 21 |
|
fnb career site |
9 | 11 |
|
first rand share price |
8 | 60 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
woke |
48 | 0.04% |
|
firstrend |
21 | 2.34% |
|
alan pullinger |
7 | 3.81% |
|
firstrend website |
16 | 2.06% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 53.3% | |
| 0% | |
| Website | Referral Sites |
|---|---|
| 132 | |
| 114 | |
| 32 | |
| 15 |
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