firstlite.com Overview
Alexa Rank
200,862
Daily Pageviews per Visitor
2.6
Daily Time on Site
2:32
Bounce Rate
55.5%
Search Traffic
24.6%
Total Sites Linking In
122
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
United States |
75.2% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
United States |
52,983 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
first lite |
25.75% |
|
firstlite |
6.29% |
|
merino wool |
2.09% |
|
first light camo |
1.89% |
|
steven rinella |
1.89% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 108,255 | |
| 2,530,336 | |
| 79,014 | |
| 262,842 | |
| 833,943 |
Social Engagement
| Websites | Total Articles | Engagement |
|---|---|---|
| 1,192 | 39 | |
| 150 | 7 | |
| 63 | 9 | |
| 9 | 10 | |
| 1 | 2 |
| Topic | Total Articles | Engagement |
|---|---|---|
|
public lands |
2 | 7 |
|
big game |
2 | 37 |
|
hunting |
14 | 27 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
name a hunting clothing brand |
29 | 14 |
|
fhf gear |
28 | 24 |
|
hunting backpacks |
24 | 25 |
|
stone glacier |
23 | 30 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
wilderness athlete |
15 | 27 |
|
fhf gear |
48 | 24 |
|
game bags |
45 | 20 |
|
mystery ranch metcalf |
24 | 22 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
first lite sale |
33 | 24 |
|
best hunting clothing |
32 | 50 |
|
best hunting clothing brands |
31 | 49 |
|
first lite clearance |
28 | 12 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
born and raised outdoors |
23 | 1.85% |
|
merino wool base layer |
25 | 1.29% |
|
merino |
36 | 0.32% |
|
hunting apparel |
18 | 2.55% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 35.4% | |
| 32% | |
| 29.7% | |
| 24.6% | |
| Website | Referral Sites |
|---|---|
| 379 | |
| 217 | |
| 122 | |
| 49 | |
| 5 |
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