fentybeauty.com Overview
Alexa Rank
46,810
Daily Pageviews per Visitor
2.5
Daily Time on Site
2:53
Bounce Rate
52.7%
Search Traffic
40.6%
Total Sites Linking In
1,461
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
United States |
35.3% |
|
United Kingdom |
4.9% |
|
India |
4.0% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
United States |
17,517 |
|
United Kingdom |
20,469 |
|
India |
151,828 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
fenty beauty |
26.97% |
|
fenty |
10.44% |
|
fenty beauty foundation |
2.59% |
|
fenty foundation |
2.19% |
|
fenty body lava |
1.95% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 93,968 | |
| 101,378 | |
| 7,814 | |
| 66,799 | |
| 28,382 |
Social Engagement
| Websites | Total Articles | Engagement |
|---|---|---|
| 511 | 13 | |
| 378 | 2,412 | |
| 216 | 5,863 | |
| 88 | 35,612 | |
| 1 | 3 |
| Topic | Total Articles | Engagement |
|---|---|---|
|
fenty beauty |
246 | 3,132 |
|
rihanna |
249 | 3,095 |
|
skin type |
235 | 3,262 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
lips |
21 | 45 |
|
kylie concealer |
21 | 12 |
|
savage |
20 | 50 |
|
kkw lipstick |
20 | 20 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
huda beauty |
61 | 50 |
|
foreo |
16 | 48 |
|
tom ford |
76 | 54 |
|
anastasia beverly hills |
64 | 50 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
kylie concealer review |
19 | 43 |
|
rihanna website |
19 | 53 |
|
rihanna company |
19 | 20 |
|
fenty website |
19 | 40 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
foundation finder |
30 | 0.97% |
|
rihanna instagram |
36 | 0.16% |
|
lipstick |
43 | 0.12% |
|
beauty skin |
19 | 1.75% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 61.7% | |
| 52.4% | |
| 45.9% | |
| 40.6% | |
| 25.5% |
| Website | Referral Sites |
|---|---|
| 1.5 k | |
| 1.1 k | |
| 603 | |
| 596 | |
| 52 |
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