exxonmobil.com Overview
Alexa Rank
32,139
Daily Pageviews per Visitor
4.0
Daily Time on Site
9:10
Bounce Rate
38.3%
Search Traffic
33.5%
Total Sites Linking In
3,925
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
United States |
24.3% |
|
Nigeria |
15.2% |
|
India |
13.3% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
United States |
19,630 |
|
Nigeria |
2,712 |
|
India |
29,522 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
exxon mobil |
19.94% |
|
exxonmobil |
8.93% |
|
exxon |
5.07% |
|
exxonmobil careers |
3.08% |
|
exxon mobile |
2.21% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 106,331 | |
| 192,438 | |
| 17,139 | |
| 59,783 | |
| 390,648 |
Social Engagement
| Websites | Total Articles | Engagement |
|---|---|---|
| 537 | 45 | |
| 326 | 57 | |
| 326 | 23 | |
| 45 | 45 | |
| 19 | 7 |
| Topic | Total Articles | Engagement |
|---|---|---|
|
energy companies |
86 | 61 |
|
natural gas |
103 | 46 |
|
exxon mobil |
425 | 49 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
diesel oil |
28 | 25 |
|
gas station |
27 | 41 |
|
lubricants products |
26 | 13 |
|
fa4 |
25 | 36 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
exxon plenti |
19 | 14 |
|
esso gas station |
45 | 17 |
|
mobil gift card |
55 | 8 |
|
mobil synergy |
55 | 10 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
exxonmobil account online |
28 | 16 |
|
oil company |
27 | 54 |
|
mobil oil company |
27 | 18 |
|
mobil website |
26 | 63 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
exxonmobil card |
30 | 1.38% |
|
investor relations |
36 | 0.2% |
|
mobil delvac 15w40 |
18 | 3.31% |
|
plastic waste management |
23 | 0.99% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 65.8% | |
| 59.5% | |
| 39.8% | |
| 33.5% | |
| 16.9% |
| Website | Referral Sites |
|---|---|
| 6.2 k | |
| 3.9 k | |
| 3.2 k | |
| 949 | |
| 610 |
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