expedia.co.uk Overview
Alexa Rank
21,892
Daily Pageviews per Visitor
2.2
Daily Time on Site
4:04
Bounce Rate
40.0%
Search Traffic
32.2%
Total Sites Linking In
1,546
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
United Kingdom |
65.5% |
|
India |
7.0% |
|
United States |
6.3% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
United Kingdom |
495 |
|
India |
42,092 |
|
United States |
37,615 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
expedia |
4.27% |
|
expedia uk |
1.66% |
|
my flights |
1.17% |
|
last minute |
0.54% |
|
flights |
0.42% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 43,513 | |
| 67,146 | |
| 36,908 | |
| 15,683 | |
| 71,005 |
Social Engagement
| Websites | Total Articles | Engagement |
|---|---|---|
| 216 | 20 | |
| 80 | 11 | |
| 36 | 6 | |
| 1 | 0 |
| Topic | Total Articles | Engagement |
|---|---|---|
|
customer questions |
0 | 0 |
|
financial protection |
39 | 13 |
|
service providers |
2 | 0 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
love holidays |
14 | 31 |
|
loveholidays |
14 | 27 |
|
on the beach |
13 | 40 |
|
eurofins |
12 | 44 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
easyjet |
17 | 63 |
|
flight scanner |
49 | 44 |
|
british airways |
30 | 69 |
|
cheap fly |
65 | 28 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
cheap holidays |
23 | 53 |
|
holiday deals |
21 | 63 |
|
cheap travel deals |
20 | 63 |
|
cheap all inclusive holidays |
20 | 59 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
montcalm royal london house |
21 | 2.22% |
|
flight search |
44 | 0.11% |
|
london to toronto |
24 | 1.28% |
|
singapore to shanghai flight |
13 | 4.49% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 37.2% | |
| 32.2% | |
| 1% | |
| 0% | |
| 0% |
| Website | Referral Sites |
|---|---|
| 1.5 k | |
| 356 | |
| 84 | |
| 29 | |
| 7 |
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