europcar.com Overview
Alexa Rank
56,909
Daily Pageviews per Visitor
2.4
Daily Time on Site
3:35
Bounce Rate
32.8%
Search Traffic
52.4%
Total Sites Linking In
1,214
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
United States |
13.9% |
|
Germany |
13.5% |
|
Spain |
4.3% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
United States |
38,899 |
|
Germany |
8,964 |
|
Spain |
14,128 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
europcar |
14.87% |
|
europecar |
1.41% |
|
europe car |
1.33% |
|
europcar rental |
1.2% |
|
rent a car |
1.19% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 14,811 | |
| 113,774 | |
| 8,270 | |
| 450,975 | |
| 52,240 |
Social Engagement
| Websites | Total Articles | Engagement |
|---|---|---|
| 357 | 2 | |
| 74 | 18 | |
| 51 | 9 | |
| 40 | 27 | |
| 3 | 61 |
| Topic | Total Articles | Engagement |
|---|---|---|
|
young drivers |
14 | 73 |
|
renting |
2 | 2 |
|
car rentals |
15 | 86 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
sixt |
45 | 57 |
|
economy car rental |
44 | 39 |
|
budget car rental |
43 | 62 |
|
enterprise car rental |
42 | 63 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
budget car rental |
70 | 62 |
|
avis car rental |
70 | 57 |
|
thrifty car rental |
69 | 56 |
|
cheap rental cars |
70 | 50 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
cheap car rentals |
52 | 69 |
|
cheap car rental |
48 | 70 |
|
cheap car rental mauritius |
48 | 40 |
|
best car rental deals in bahrain |
47 | 40 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
car rental cape town |
22 | 2.81% |
|
rental car london |
19 | 3.35% |
|
car hire london |
22 | 1.68% |
|
europcar discount code |
20 | 2.74% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 52.4% | |
| 46.8% | |
| 46.3% | |
| 43.1% | |
| 37.5% |
| Website | Referral Sites |
|---|---|
| 3.7 k | |
| 1.5 k | |
| 1.2 k | |
| 801 | |
| 322 |
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