esther.com.au Overview
Alexa Rank
253,038
Daily Pageviews per Visitor
3.7
Daily Time on Site
5:29
Bounce Rate
37.9%
Search Traffic
25%
Total Sites Linking In
89
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
Australia |
54.9% |
|
United States |
9.8% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
Australia |
7,235 |
|
United States |
359,053 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
esther and co |
25.04% |
|
esther |
7.03% |
|
esther & co |
5.92% |
|
ladies fashion online |
3.35% |
|
bridesmaid dresses |
3.07% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 238,885 | |
| 393,163 | |
| 350,279 | |
| 39,674 | |
| 766,611 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
australian clothing websites |
34 | 10 |
|
australian clothing stores |
25 | 9 |
|
australian stores online fashion |
25 | 8 |
|
online clothing stores australia |
23 | 7 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
formal dress |
70 | 34 |
|
maxi dress |
69 | 40 |
|
ball dresses |
58 | 20 |
|
evening dress |
70 | 28 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
australian online boutiques |
49 | 47 |
|
australian boutiques online |
47 | 46 |
|
online dress shops australia |
46 | 47 |
|
online boutiques |
45 | 50 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
champagne dress |
24 | 1.57% |
|
dress shops |
27 | 1.19% |
|
womens fashion australia |
19 | 1.8% |
|
australian boutiques |
21 | 3.7% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 51.2% | |
| 25% | |
| 20.7% | |
| 16.7% | |
| Website | Referral Sites |
|---|---|
| 89 | |
| 35 | |
| 32 | |
| 22 | |
| 17 |
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