education.govt.nz Overview
Alexa Rank
90,736
Daily Pageviews per Visitor
2.9
Daily Time on Site
4:27
Bounce Rate
44.4%
Search Traffic
38.7%
Total Sites Linking In
1,412
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
China |
43.9% |
|
New Zealand |
36.6% |
|
United States |
12.8% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
China |
23,233 |
|
New Zealand |
167 |
|
United States |
52,532 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
ministry of education |
4.69% |
|
first day of school |
2.75% |
|
education gazette |
2.61% |
|
school holidays nz |
1.98% |
|
school holidays 2018 |
1.31% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 154,115 | |
| 67,014 | |
| 589,047 | |
| 96,711 | |
| 536,013 |
Social Engagement
| Websites | Total Articles | Engagement |
|---|---|---|
| 2,194 | 7 | |
| 544 | 13 | |
| 348 | 8 | |
| 257 | 23 | |
| 84 | 7 |
| Topic | Total Articles | Engagement |
|---|---|---|
|
new zealand |
178 | 14 |
|
new zealanders |
43 | 22 |
|
state highway |
0 | 0 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
whanau |
28 | 31 |
|
tikanga meaning |
28 | 13 |
|
awhi |
27 | 16 |
|
te reo |
26 | 25 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
public holiday |
65 | 36 |
|
public holidays 2018 |
64 | 38 |
|
school holidays australia |
56 | 17 |
|
2022 school holidays |
60 | 8 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
good morning in maori |
22 | 58 |
|
find school |
20 | 59 |
|
nzqa website |
18 | 13 |
|
ncea review |
18 | 21 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
nsw school holidays 2018 |
31 | 1.35% |
|
is there school tomorrow |
20 | 3.62% |
|
easter 2022 |
41 | 0.09% |
|
ero |
46 | 0.1% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 53.6% | |
| 46.9% | |
| 41.7% | |
| 38.7% | |
| 28.3% |
| Website | Referral Sites |
|---|---|
| 1.9 k | |
| 1.4 k | |
| 1.1 k | |
| 980 | |
| 442 |
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