dicksmith.co.nz Overview
Alexa Rank
105,693
Daily Pageviews per Visitor
2.7
Daily Time on Site
2:45
Bounce Rate
50.9%
Search Traffic
19.7%
Total Sites Linking In
33
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
New Zealand |
74.8% |
|
United States |
9.5% |
|
Australia |
7.6% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
New Zealand |
181 |
|
United States |
141,581 |
|
Australia |
15,387 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
dick smith |
12.49% |
|
dick smith nz |
5.6% |
|
dicksmith |
2.56% |
|
eye massager |
1.64% |
|
dick smith auckland |
1.46% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 53,118 | |
| 42,182 | |
| 109,436 | |
| 33,709 | |
| 97,361 |
Social Engagement
| Websites | Total Articles | Engagement |
|---|---|---|
| 164 | 7 | |
| 153 | 21 | |
| 138 | 19 | |
| 68 | 14 | |
| 22 | 6 |
| Topic | Total Articles | Engagement |
|---|---|---|
|
lowest prices |
0 | 0 |
|
price drop |
0 | 0 |
|
release date |
0 | 0 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
jbl partybox 100 nz |
39 | 10 |
|
philips headphone |
35 | 18 |
|
dyson nz |
31 | 19 |
|
black friday nz |
31 | 8 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
macbook pro |
19 | 67 |
|
macbook air |
78 | 62 |
|
iphone x |
82 | 68 |
|
massager |
82 | 40 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
buy bluetooth speaker online |
29 | 55 |
|
blenders online |
29 | 58 |
|
tv cheap |
28 | 67 |
|
buy macbook air |
27 | 29 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
ipl handset |
16 | 2.11% |
|
iphone 11 |
59 | 0% |
|
moon lamp |
41 | 0.07% |
|
bluey bingo |
12 | 1.89% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 36.7% | |
| 34.7% | |
| 23.2% | |
| 19.7% | |
| 18.2% |
| Website | Referral Sites |
|---|---|
| 253 | |
| 170 | |
| 79 | |
| 69 | |
| 33 |
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