derby.ac.uk Overview
Alexa Rank
84,684
Daily Pageviews per Visitor
4.0
Daily Time on Site
6:45
Bounce Rate
40.7%
Search Traffic
34.8%
Total Sites Linking In
1,472
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
United Kingdom |
30.2% |
|
Nigeria |
19.2% |
|
United States |
4.0% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
United Kingdom |
3,500 |
|
Nigeria |
2,928 |
|
United States |
148,023 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
university of derby |
15.54% |
|
derby |
6.63% |
|
derby university |
4.24% |
|
grammarly for word |
3.36% |
|
derby uk |
1.31% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 86,804 | |
| 22,374 | |
| 7,087 | |
| 58,557 | |
| 11,518 |
Social Engagement
| Websites | Total Articles | Engagement |
|---|---|---|
| 5,298 | 7 | |
| 2,703 | 17 | |
| 2,264 | 16 | |
| 1,607 | 17 | |
| 1,032 | 24 |
| Topic | Total Articles | Engagement |
|---|---|---|
|
vice chancellor |
123 | 48 |
|
research project |
94 | 38 |
|
higher education |
172 | 32 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
games technology course |
28 | 8 |
|
cambridge |
27 | 55 |
|
msc in logistics and supply chain management |
27 | 6 |
|
film production |
26 | 29 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
mba |
63 | 56 |
|
computer science |
72 | 51 |
|
bachelor of education |
60 | 32 |
|
derby city council |
49 | 10 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
hnd computing online |
23 | 42 |
|
enrolment online |
18 | 58 |
|
mba international marketing online degree |
16 | 49 |
|
online learning university |
15 | 61 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
derby england |
23 | 1.78% |
|
maya arnold |
19 | 1.75% |
|
hospitality management |
34 | 0.39% |
|
neuro linguistic programming |
40 | 0.15% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 43.5% | |
| 34.8% | |
| 33.8% | |
| 29.9% | |
| 27.6% |
| Website | Referral Sites |
|---|---|
| 3.1 k | |
| 2.8 k | |
| 1.5 k | |
| 1.2 k | |
| 917 |
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