defensenews.com Overview
Alexa Rank
23,610
Daily Pageviews per Visitor
1.6
Daily Time on Site
2:09
Bounce Rate
70.2%
Search Traffic
39%
Total Sites Linking In
4,610
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
United States |
31.5% |
|
China |
17.5% |
|
Malaysia |
4.4% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
United States |
7,905 |
|
China |
18,229 |
|
Malaysia |
3,011 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
missile defense systems middle east |
13.95% |
|
boeing air force training jet |
12.71% |
|
boeing huey contract |
6.74% |
|
defense news |
1.29% |
|
defence news |
1.21% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 77,069 | |
| 58,975 | |
| 14,245 | |
| 164,292 | |
| 28,534 |
Social Engagement
| Websites | Total Articles | Engagement |
|---|---|---|
| 39,127 | 51 | |
| 14,707 | 14 | |
| 7,615 | 76 | |
| 6,070 | 106 | |
| 5,470 | 32 |
| Topic | Total Articles | Engagement |
|---|---|---|
|
national securities |
747 | 146 |
|
u.s navy |
626 | 106 |
|
air force |
1,648 | 107 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
35c |
34 | 26 |
|
35c in f |
34 | 25 |
|
super hornet block 3 |
33 | 9 |
|
35c = f |
32 | 11 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
su-75 |
60 | 23 |
|
t-14 armata |
66 | 31 |
|
x-47b |
68 | 30 |
|
mig 35 |
62 | 28 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
f35 price |
38 | 53 |
|
f35 cost |
31 | 58 |
|
f35 cost per plane |
31 | 66 |
|
f-35 cost |
30 | 62 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
mq-9 |
31 | 0.84% |
|
michael avenatti brett kavanaugh |
54 | 0.02% |
|
a10 warthog |
40 | 0.14% |
|
turkish defence industry |
9 | 4.95% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 44.4% | |
| 39% | |
| 37.3% | |
| 33.8% | |
| 30.7% |
| Website | Referral Sites |
|---|---|
| 6.4 k | |
| 4.6 k | |
| 3.1 k | |
| 2.3 k | |
| 1.8 k |
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