defensa.gob.es Overview
Alexa Rank
44,331
Daily Pageviews per Visitor
2.9
Daily Time on Site
3:48
Bounce Rate
43.4%
Search Traffic
46.9%
Total Sites Linking In
1,428
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
Spain |
85.7% |
|
United States |
2.4% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
Spain |
632 |
|
United States |
216,907 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
ministerio de defensa |
2.04% |
|
margarita robles |
1.83% |
|
isfas |
1.78% |
|
armada española |
1.3% |
|
campus virtual defensa |
1.29% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 15,052 | |
| 529,841 | |
| - | |
| 114,483 | |
| 173,208 |
Social Engagement
| Websites | Total Articles | Engagement |
|---|---|---|
| 59 | 2 | |
| 6 | 6 |
| Topic | Total Articles | Engagement |
|---|---|---|
|
battery |
0 | 0 |
|
commanding officers |
0 | 0 |
|
hydrogen |
0 | 0 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
infodefensa |
24 | 30 |
|
f-16 chile |
21 | 15 |
|
fragatas |
21 | 12 |
|
fuerza aerea mexicana |
20 | 15 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
ejercito nacional |
49 | 24 |
|
ejercito del peru |
47 | 19 |
|
armada de chile |
15 | 19 |
|
unitas |
45 | 29 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
genesis market |
8 | 48 |
|
european defence agency |
8 | 13 |
|
f-35 vs f-22 |
7 | 62 |
|
naval website |
7 | 57 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
bandera españa |
27 | 0.8% |
|
certificado vacunacion covid |
22 | 0.76% |
|
almirante |
23 | 2.19% |
|
certificado covid digital |
21 | 0.91% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 46.9% | |
| 15.4% | |
| 13.9% | |
| Website | Referral Sites |
|---|---|
| 1.6 k | |
| 1.4 k | |
| 415 | |
| 261 |
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