columbian.com Overview
Alexa Rank
117,101
Daily Pageviews per Visitor
1.4
Daily Time on Site
4:37
Bounce Rate
70.8%
Search Traffic
35.1%
Total Sites Linking In
2,529
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
United States |
58.5% |
|
China |
31.9% |
|
Canada |
1.1% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
United States |
16,421 |
|
China |
38,028 |
|
Canada |
89,055 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
the columbian |
7.74% |
|
columbian |
3.18% |
|
arizona schools monday closed |
2.49% |
|
clark public utilities |
1.14% |
|
the columbian obits |
0.76% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 351,182 | |
| 1,283,498 | |
| 183,478 | |
| - | |
| 41,878 |
Social Engagement
| Websites | Total Articles | Engagement |
|---|---|---|
| 20,909 | 10 | |
| 4,253 | 6 | |
| 571 | 5 | |
| 214 | 8 |
| Topic | Total Articles | Engagement |
|---|---|---|
|
photo galleries |
4,839 | 14 |
|
vancouver |
3,840 | 16 |
|
clark county |
4,986 | 15 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
columbia tech center |
25 | 12 |
|
3 days of aloha 2018 |
24 | 10 |
|
tech center park |
24 | 7 |
|
3 days of aloha |
23 | 13 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
portland shooting |
61 | 21 |
|
portland ice |
65 | 25 |
|
portland fire |
64 | 26 |
|
portland air quality |
65 | 46 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
vancouver farmers market |
30 | 46 |
|
clark public utilities pay bill |
23 | 9 |
|
clark public utilities equal pay |
23 | 10 |
|
vancouver farmers market hours |
23 | 12 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
expensive pain |
13 | 2.93% |
|
david darby |
19 | 4.26% |
|
crunch fitness |
52 | 0.03% |
|
dshs |
42 | 0.27% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 59.6% | |
| 44.4% | |
| 40% | |
| 35.1% | |
| Website | Referral Sites |
|---|---|
| 2.5 k | |
| 609 | |
| 239 | |
| 202 |
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