capp.ca Overview
Alexa Rank
474,723
Daily Pageviews per Visitor
1.2
Daily Time on Site
2:11
Bounce Rate
71.1%
Search Traffic
70.5%
Total Sites Linking In
604
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
United States |
31.7% |
|
Canada |
31.1% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
United States |
195,924 |
|
Canada |
29,804 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
canada oil |
6.03% |
|
oil sands |
4.4% |
|
capp |
3.03% |
|
canadian oil |
2.48% |
|
alberta oil sands |
1.96% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| - | |
| 381,856 | |
| 1,518,384 | |
| 2,513,170 | |
| 1,347,698 |
Social Engagement
| Websites | Total Articles | Engagement |
|---|---|---|
| 3,199 | 23 | |
| 820 | 17 | |
| 458 | 12 | |
| 182 | 8 | |
| 10 | 3 |
| Topic | Total Articles | Engagement |
|---|---|---|
|
fossil fuels |
27 | 25 |
|
natural gas |
494 | 20 |
|
oil and gas |
442 | 17 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
kearl oil sands |
18 | 10 |
|
trans mountain pipeline |
17 | 51 |
|
connacher oil and gas |
17 | 12 |
|
nexen long lake |
17 | 9 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
renewable energy |
62 | 46 |
|
biomass |
60 | 42 |
|
coal |
63 | 46 |
|
shale gas |
67 | 31 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
canada oil and gas companies |
16 | 48 |
|
canadian oil companies |
15 | 10 |
|
oil companies in canada |
14 | 42 |
|
what is oil used for |
13 | 48 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
oil consumption |
24 | 1.8% |
|
pipelines |
30 | 0.62% |
|
what is crude oil used for |
14 | 4.08% |
|
petroleum |
43 | 0.11% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 72.7% | |
| 70.5% | |
| 60% | |
| 50% | |
| Website | Referral Sites |
|---|---|
| 604 | |
| 457 | |
| 309 | |
| 91 |
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