brita.com Overview
Alexa Rank
299,710
Daily Pageviews per Visitor
1.8
Daily Time on Site
1:44
Bounce Rate
65.4%
Search Traffic
60%
Total Sites Linking In
397
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
United States |
78.2% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
United States |
57,904 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
brita filter |
11.81% |
|
brita water filter |
8.73% |
|
brita |
7.15% |
|
brita pitcher |
4.7% |
|
brita filters |
3.16% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 1,089,050 | |
| 350,799 | |
| - | |
| 800,326 | |
| 1,785,726 |
Social Engagement
| Websites | Total Articles | Engagement |
|---|---|---|
| 57 | 4 | |
| 53 | 5 | |
| 20 | 11 | |
| 11 | 1 | |
| 4 | 0 |
| Topic | Total Articles | Engagement |
|---|---|---|
|
working environments |
0 | 0 |
|
filtered water |
15 | 2 |
|
tap water |
20 | 2 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
water purifier |
31 | 45 |
|
pur faucet filter |
20 | 26 |
|
pur water filter replacement |
20 | 25 |
|
pur filter replacement |
19 | 21 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
water purifier |
62 | 45 |
|
maxtra |
57 | 23 |
|
brita elemaris |
52 | 11 |
|
brita marella xl |
35 | 24 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
filter water company |
24 | 43 |
|
best water filter pitcher |
21 | 65 |
|
best faucet water filter |
21 | 55 |
|
best water filter jug |
18 | 67 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
best water filter pitcher for mini fridge |
9 | 3.31% |
|
water purifier faucet |
17 | 3.46% |
|
water filter tap |
17 | 4.26% |
|
filter pitcher |
16 | 4.67% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 60% | |
| 59.3% | |
| 50% | |
| Website | Referral Sites |
|---|---|
| 397 | |
| 136 | |
| 99 | |
| 36 |
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