booking.com Overview
Alexa Rank
109
Daily Pageviews per Visitor
5.34
Daily Time on Site
7:55
Bounce Rate
28.7%
Search Traffic
27.9%
Total Sites Linking In
79,520
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
United States |
10.5% |
|
India |
7.9% |
|
United Kingdom |
5.5% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
United States |
210 |
|
India |
205 |
|
United Kingdom |
61 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
booking |
2.4% |
|
booking extranet |
0.2% |
|
booking.com |
0.15% |
|
booking com |
0.14% |
|
bora bora |
0.08% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 926 | |
| 484 | |
| 782 | |
| 370 | |
| 836 |
Social Engagement
| Websites | Total Articles | Engagement |
|---|---|---|
| 11,017 | 9 | |
| 8,724 | 6 | |
| 1,496 | 20 | |
| 1,274 | 5 | |
| 799 | 44 |
| Topic | Total Articles | Engagement |
|---|---|---|
|
travelers |
975 | 5 |
|
breakfast |
2,261 | 11 |
|
wi fi |
4,034 | 8 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
hong kong kowloon bay |
55 | 44 |
|
hotel deals |
54 | 44 |
|
palmet beach resort |
52 | 24 |
|
imperial sunland |
52 | 21 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
expedia |
61 | 81 |
|
trivago |
71 | 75 |
|
flights |
70 | 75 |
|
tripadvisor |
64 | 75 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
best western |
72 | 36 |
|
cheap hotels |
72 | 70 |
|
granada luxury belek |
68 | 67 |
|
red roof miami airport reviews |
66 | 21 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
bridport |
25 | 2.51% |
|
trappes france |
20 | 2.9% |
|
hastings uk |
24 | 1.9% |
|
park avenue |
39 | 0.2% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 64.6% | |
| 41% | |
| 40.5% | |
| 33.3% | |
| 27.9% |
| Website | Referral Sites |
|---|---|
| 115 k | |
| 79.5 k | |
| 9.7 k | |
| 9.2 k | |
| 8.2 k |
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