blackpool.gov.uk Overview
Alexa Rank
990,005
Daily Pageviews per Visitor
2.3
Daily Time on Site
1:14
Bounce Rate
57.1%
Search Traffic
63.6%
Total Sites Linking In
506
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
United Kingdom |
94.9% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
United Kingdom |
22,776 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
blackpool |
16.73% |
|
blackpool council |
12.28% |
|
waste |
2.85% |
|
jenny bollington blackpool |
1.95% |
|
black pool |
1.9% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 1,721,685 | |
| 3,466,795 | |
| 359,743 | |
| - | |
| 610,758 |
Social Engagement
| Websites | Total Articles | Engagement |
|---|---|---|
| 21,345 | 8 | |
| 352 | 65 | |
| 237 | 21 | |
| 192 | 23 | |
| 143 | 12 |
| Topic | Total Articles | Engagement |
|---|---|---|
|
neil critchley |
0 | 0 |
|
play offs |
0 | 0 |
|
gazette |
0 | 0 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
blackpool ride the lights 2021 |
28 | 6 |
|
lytham festival |
24 | 14 |
|
blackpool pleasure beach tickets |
21 | 12 |
|
lytham festival 2022 |
21 | 7 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
book covid test |
64 | 27 |
|
bin |
79 | 50 |
|
october half term 2021 |
54 | 23 |
|
recycling centre |
49 | 19 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
fylde pay council tax |
19 | 7 |
|
hot ice buy one get one free |
18 | 35 |
|
best hybrid electric bike |
9 | 60 |
|
blackpool campervan sites |
9 | 17 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
covid near me |
19 | 1.21% |
|
wasp nest removal near me |
17 | 3.8% |
|
draft sex |
20 | 1.19% |
|
black pool |
19 | 1.44% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 63.6% | |
| 13.7% | |
| Website | Referral Sites |
|---|---|
| 729 | |
| 506 | |
| 391 | |
| 162 |
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