bcbsm.com Overview

Alexa Rank
45,861

Daily Pageviews per Visitor
5.8

Daily Time on Site
4:55

Bounce Rate
24.8%

Search Traffic
33.6%

Total Sites Linking In
816
Traffic Statistics
Audience Geography
Visitors by Country | Site Traffic |
---|---|
United States |
98.8% |
Rankings by Country | Alexa Rank # |
---|---|
United States |
7,332 |
Keyword Analysis
Top Keywords
Top Keywords | Search Traffic |
---|---|
blue cross blue shield of michigan |
5% |
blue cross blue shield |
4.68% |
blue care network |
3.13% |
bcbs login |
2.62% |
bcbsm |
2.57% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
Similar Sites | Alexa Rank |
---|---|
35,052 | |
34,137 | |
34,432 | |
6,135 | |
29,776 |
Social Engagement
Websites | Total Articles | Engagement |
---|---|---|
639 | 531 | |
497 | 16 | |
379 | 5 | |
326 | 8 | |
54 | 5 |
Topic | Total Articles | Engagement |
---|---|---|
health coverage |
1 | 2 |
health insurance |
6 | 4 |
health plan |
4 | 3 |
Keyword Opportunities
Keyword Gaps
Keyword | Competitors Traffic |
Search Popularity |
---|---|---|
student health insurance |
43 | 33 |
blue cross blue shield texas login |
43 | 28 |
family health insurance plans |
39 | 25 |
blue cross blue shield of texas claims address |
39 | 15 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
Keyword | Relevance to this site |
Search Popularity |
---|---|---|
private health insurance |
60 | 38 |
bcbs settlement |
55 | 27 |
blue shield employer login |
13 | 26 |
blueaccess |
13 | 25 |
These are popular keywords within this site's competitive power.
Buyer Keywords
Keyword | Competitors Traffic |
Organic Competition |
---|---|---|
affordable health insurance |
57 | 66 |
find a doctor |
56 | 68 |
blue cross blue shield find a doctor |
56 | 64 |
bcbs find a doctor |
55 | 29 |
These keywords show a high purchase intent.
Optimization Opportunities
Keyword | Search Popularity |
Organic Share of Voice |
---|---|---|
what can i use my hsa for |
23 | 3.04% |
bcbs address |
20 | 4.13% |
what is an epo health plan |
22 | 2.96% |
right hip pain icd 10 |
27 | 1.76% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
Websites | Search Traffic |
---|---|
49.2% | |
33.6% | |
31% | |
24.8% | |
24.7% |
Website | Referral Sites |
---|---|
12.7 k | |
3.1 k | |
816 | |
775 | |
586 |
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