bcbsal.org Overview
Alexa Rank
90,254
Daily Pageviews per Visitor
6.0
Daily Time on Site
6:01
Bounce Rate
12.2%
Search Traffic
20.8%
Total Sites Linking In
247
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
United States |
92.0% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
United States |
18,087 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
blue cross blue shield of alabama |
15.79% |
|
bcbsal |
6.5% |
|
blue cross blue shield |
4.93% |
|
bluecross blueshield of alabama |
4.38% |
|
bcbs of alabama |
4.27% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 43,137 | |
| 235,334 | |
| 693,079 | |
| 3,753,286 | |
| 29,776 |
Social Engagement
| Websites | Total Articles | Engagement |
|---|---|---|
| 439 | 5 | |
| 182 | 3 | |
| 29 | 3 |
| Topic | Total Articles | Engagement |
|---|---|---|
|
benefit plans |
0 | 0 |
|
blue shield |
3 | 5 |
|
blue cross |
17 | 4 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
bcbs medicare |
28 | 20 |
|
blue cross blue shield employee login |
28 | 13 |
|
blue cross medicare advantage |
26 | 26 |
|
bcbs medicare advantage |
26 | 24 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
blue cross blue shield jobs |
62 | 26 |
|
bcbs medicare advantage |
59 | 24 |
|
blue cross medicare advantage |
52 | 26 |
|
blue cross blue shield medicare |
62 | 23 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
blue cross blue shield find a doctor |
39 | 64 |
|
bcbs find a doctor |
36 | 29 |
|
bcbs website |
31 | 59 |
|
blue cross blue shield prescription cost estimator |
29 | 62 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
bcbs fep |
35 | 0.62% |
|
dental insurance coverage |
15 | 4.22% |
|
blue cross and blue shield |
30 | 0.91% |
|
bcbs dental |
29 | 1.18% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 23.1% | |
| 20.8% | |
| 19.6% | |
| Website | Referral Sites |
|---|---|
| 247 | |
| 234 | |
| 181 | |
| 164 | |
| 10 |
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