aveeno.com Overview
Alexa Rank
172,446
Daily Pageviews per Visitor
2.0
Daily Time on Site
1:59
Bounce Rate
64.2%
Search Traffic
72.5%
Total Sites Linking In
621
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
United States |
29.0% |
|
India |
17.4% |
|
Canada |
2.5% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
United States |
63,682 |
|
India |
97,137 |
|
Canada |
80,859 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
aveeno |
10.53% |
|
aveeno baby |
4.58% |
|
aveeno lotion |
3.38% |
|
aveeno body wash |
2.11% |
|
aveeno sunscreen |
1.79% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 1,418,049 | |
| 8,706,473 | |
| 64,098 | |
| 145,908 | |
| 1,844,585 |
Social Engagement
| Websites | Total Articles | Engagement |
|---|---|---|
| 122 | 263 | |
| 93 | 30 | |
| 8 | 23 | |
| 7 | 6 |
| Topic | Total Articles | Engagement |
|---|---|---|
|
eczema |
24 | 23 |
|
sensitive skin |
36 | 55 |
|
dry skin |
44 | 16 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
cerave |
16 | 50 |
|
menthol lotion |
16 | 8 |
|
cerave moisturizing cream |
15 | 37 |
|
cerave healing ointment |
15 | 31 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
aveeno dermexa |
46 | 16 |
|
aveeno dermexa emollient cream |
46 | 11 |
|
relaxation products |
66 | 12 |
|
dermexa |
35 | 11 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
aveeno coupons |
23 | 61 |
|
aveeno fragrance free |
23 | 22 |
|
aveeno baby free samples |
23 | 42 |
|
aveeno active naturals skin relief 24 hour moisturizing lotion fragrance free |
22 | 30 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
cracked skin |
18 | 2.46% |
|
shea butter |
45 | 0.07% |
|
moisturizing body wash |
19 | 3.51% |
|
baby wash |
22 | 1.94% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 72.5% | |
| 71.4% | |
| 50.6% | |
| Website | Referral Sites |
|---|---|
| 635 | |
| 621 | |
| 86 | |
| 54 | |
| 17 |
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