autotrader.com Overview
Alexa Rank
1,242
Daily Pageviews per Visitor
3.96
Daily Time on Site
5:43
Bounce Rate
33.8%
Search Traffic
37.5%
Total Sites Linking In
3,390
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
United States |
87.0% |
|
Canada |
1.8% |
|
India |
1.0% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
United States |
374 |
|
Canada |
2,695 |
|
India |
42,521 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
autotrader |
3.95% |
|
auto trader |
1.34% |
|
kbb car value |
0.91% |
|
used cars |
0.63% |
|
kelly blue book |
0.46% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 1,561 | |
| 1,420 | |
| 2,529 | |
| 2,295 | |
| 1,548 |
Social Engagement
| Websites | Total Articles | Engagement |
|---|---|---|
| 3,461 | 11 | |
| 2,730 | 19 | |
| 976 | 192 | |
| 766 | 21 | |
| 26 | 4 |
| Topic | Total Articles | Engagement |
|---|---|---|
|
electric vehicles |
120 | 17 |
|
mercedes-benz |
240 | 61 |
|
sedans |
530 | 8 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
honda crv |
62 | 60 |
|
toyota camry |
60 | 56 |
|
vw atlas |
58 | 51 |
|
hyundai genesis |
57 | 49 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
bmw x5 |
77 | 54 |
|
toyota corolla |
76 | 55 |
|
porsche 964 |
66 | 36 |
|
porsche 993 |
66 | 33 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
used cars |
86 | 59 |
|
cars for sale |
82 | 69 |
|
used cars for sale |
81 | 35 |
|
used cars near me |
79 | 34 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
keystone outback |
26 | 1.98% |
|
2018 chevrolet cruze lt |
22 | 1.94% |
|
ferrari pista |
28 | 1.07% |
|
subaru xv-crosstrek |
21 | 4.09% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 62.2% | |
| 40.2% | |
| 37.5% | |
| 37.3% | |
| 25.4% |
| Website | Referral Sites |
|---|---|
| 21.5 k | |
| 7.8 k | |
| 3.4 k | |
| 2.7 k |
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