archives.govt.nz Overview
Alexa Rank
380,996
Daily Pageviews per Visitor
30
Daily Time on Site
5:42
Bounce Rate
36.7%
Search Traffic
14.1%
Total Sites Linking In
395
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
New Zealand |
35.8% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
New Zealand |
1,686 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
archways nz |
8.54% |
|
archway |
6.94% |
|
te tiriti o waitangi |
5.76% |
|
archives nz |
5.08% |
|
archways |
3.33% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 154,010 | |
| 5,766,554 | |
| 8,849,661 | |
| 11,726,264 | |
| 4,526,996 |
Social Engagement
| Websites | Total Articles | Engagement |
|---|---|---|
| 105 | 23 | |
| 18 | 13 | |
| 4 | 26 | |
| 2 | 0 | |
| 1 | 0 |
| Topic | Total Articles | Engagement |
|---|---|---|
|
auckland |
21 | 51 |
|
wellington |
44 | 32 |
|
new zealand |
58 | 18 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
ship lists |
13 | 9 |
|
worldtimeserver |
11 | 25 |
|
world time server |
11 | 24 |
|
how many people died in ww1 |
10 | 27 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
statistics nz |
56 | 21 |
|
new zealand capital |
16 | 34 |
|
capital of new zealand |
28 | 35 |
|
waitangi day |
58 | 21 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
new zealand shipping records |
34 | 25 |
|
new zealand shipping |
10 | 44 |
|
checksum vs hash |
9 | 60 |
|
checksum is used for |
9 | 67 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
te |
56 | 0.02% |
|
the archive |
27 | 0.8% |
|
covid update nz |
22 | 0.8% |
|
nz logo |
12 | 3.43% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 36.8% | |
| 14.1% | |
| Website | Referral Sites |
|---|---|
| 395 | |
| 125 | |
| 17 | |
| 16 | |
| 10 |
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