appliancesdirect.co.uk Overview
Alexa Rank
64,494
Daily Pageviews per Visitor
2.6
Daily Time on Site
3:27
Bounce Rate
45.3%
Search Traffic
47.7%
Total Sites Linking In
165
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
United Kingdom |
80.7% |
|
Philippines |
4.9% |
|
United States |
2.3% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
United Kingdom |
1,348 |
|
Philippines |
6,824 |
|
United States |
241,445 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
appliances direct |
4.81% |
|
washing machine |
1.17% |
|
kmix pastel blue |
0.93% |
|
kmix pastel pink |
0.91% |
|
tumble dryer |
0.88% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 26,022 | |
| 6,217 | |
| 127,978 | |
| 60,906 | |
| 247,071 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
aeg l7wc8632bi |
38 | 8 |
|
gmx945mc9f |
34 | 11 |
|
aeg l7weg841r |
34 | 8 |
|
integrated american fridge freezer |
34 | 6 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
vacuum cleaner |
79 | 49 |
|
food processor |
75 | 49 |
|
toaster |
72 | 46 |
|
coffe machine |
69 | 20 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
buy wine coolers online |
43 | 43 |
|
appliances online |
42 | 65 |
|
buy home appliances online uk |
41 | 45 |
|
buy fridge freezer online uk |
40 | 53 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
rangemaster |
26 | 2.34% |
|
flatbed microwave |
13 | 4.37% |
|
4k tv |
49 | 0.04% |
|
russell hobbs rhfm2363b |
7 | 4.33% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 47.7% | |
| 40% | |
| 37.5% | |
| 32.7% | |
| 12.5% |
| Website | Referral Sites |
|---|---|
| 2 k | |
| 688 | |
| 165 | |
| 71 | |
| 41 |
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